Keep up the good work

Last updated: 12 Oct 2018 Topics: Safeguarding children Type: News article

Parents in Sport Week 2018 took place from 1 to 7 October. It was another successful year of campaigning to raise awareness of the important role parents play in youth sport.

In previous years we’ve encouraged sport to work more closely with parents by providing guidance and resources to coaches and clubs, enabling them to build better relationships with parents.

This year we expanded our aims further, informing and educating parents on their responsibility to keep their child safe and make better choices when choosing a sports club.

We’re so proud and thankful to each and every person who helped to highlight the important role parents play in youth sport through this year’s campaign but our work isn’t over.

If you’re a sports organisation, we need you to keep sharing resources for coaches, clubs and parents. If you’re a parent or coach, continue to work together to improve children’s experiences of sport. Let’s keep this momentum up all year round.

The stats

We saw a 50% increase in visits to our website during Parents in Sport Week, Showing the impact this campaign has had, providing valuable information to parents all over the UK.

Our top tips for working with parents flyer was downloaded hundreds of times, giving sports the pointers they need to start working with parents.

We’re hoping this rise in figures will continue and give more parents, coaches and clubs access to the information they need.

Great examples of getting parents on board

Thousands of individuals and hundreds of sports organisations supported this year’s campaign throughout the UK and from across the globe. Here’s just a few that got involved:

Parents in Sport Week webinar

Kent Sport held a special parents themed webinar for coaches, featuring the Non-Perfect Dad. He spoke about some fantastic examples of the impact parents can have on athletes and tackling the challenges of working with parents in sport.

You can watch the full webinar recording here.

Messages from parents, children and coaches

North Yorkshire Sport spoke to a range of celebrity athletes about their experiences of having their parents support in sport. Big names included Olympic and world finalist diver Oliver Dingley, Great British Rugby League player Paul Broadbent, English and British Boxing champion Racheal MacKenzie and Gymnastics gold medallist Craig Heap.

They also spoke to coaches, children and parents in their area, and recorded short videos of their accounts of working together in sport and shared them on social media for everyone to enjoy.

Providing clubs with the tools they need

British Cycling shared our resources for coaches and clubs and produced a downloadable poster for sports venues letting cycling parents know how they could best support their child.

Further information

For more information on working with parents in sport, take a look at our parents in sport topic page

Related resources